{"id":1724,"date":"2020-12-09T09:30:00","date_gmt":"2020-12-09T09:30:00","guid":{"rendered":"https:\/\/blog.kylas.io\/?p=1724"},"modified":"2024-06-19T10:23:28","modified_gmt":"2024-06-19T04:53:28","slug":"small-businesses-need-sales-crm-software","status":"publish","type":"post","link":"https:\/\/kylas.io\/en\/sales-effectiveness\/small-businesses-need-sales-crm-software","title":{"rendered":"Sales CRM Software: How is it the Best Thing for Your Small Business Growth?"},"content":{"rendered":"\n<p><style>\n@media only screen and (max-width: 700px){\n.img-full-mob{\nwidth:100% !important;\nheight:100% !important;\n}\n}\n<\/style><\/p>\n\n\n\n<p style=\"font-size:18px\">Journey to a deal closure is filled with constant hustle: the endless follow-ups, the late nights, and the race against targets. That&#8217;s exactly why businesses today need a Sales CRM &#8211; to streamline the entire process for them, ensuring they have fewer things to worry about on those challenging days.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Businesses across various industries have <a href=\"https:\/\/kylas.io\/blog\/crm-user-adoption-engagement\/\" target=\"_blank\" rel=\"noreferrer noopener\">adopted this solution <\/a>and seen a surge in conversions by 300%. Between now and 2028, the number of businesses adopting a CRM system is expected to increase steadily by 12%, and for every dollar spent, businesses will generate $30. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">But this is also true that 22% of businesses switch their CRMs because the system is difficult to use. The key here is to finding the right tool that is easy to use and caters to your unique needs. Don&#8217;t know where to start? Let us help you there!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-ht-block-toc  is-style-outline htoc htoc--position-wide toc-list-style-plain\" data-htoc-state=\"expanded\"><span class=\"htoc__title\"><span class=\"ht_toc_title\">Table of Contents<\/span><span class=\"htoc__toggle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\"><g fill=\"#444\"><path d=\"M15 7H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><path d=\"M15 1H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1zM15 13H1c-.6 0-1 .4-1 1s.4 1 1 1h14c.6 0 1-.4 1-1s-.4-1-1-1z\"><\/path><\/g><\/svg><\/span><\/span><div class=\"htoc__itemswrap\"><ul class=\"ht_toc_list\"><li class=\"\"><a href=\"#0-what-is-sales-crm-\">What is Sales CRM?&nbsp;<\/a><\/li><li class=\"\"><a href=\"#1-sales-crm-benefits-that-small-business-owners-should-consider\">Unlocking Growth: Key Benefits of Sales CRM for Business Owners<\/a><\/li><li class=\"\"><a href=\"#2-why-do-you-need-a-sales-crm-for-your-small-business\">Why Do You Need a Sales CRM for Your Small Business?<\/a><\/li><li class=\"\"><a href=\"#8-6-red-flags-to-spot-when-purchasing-a-sales-crm\">Red Flags to Spot When Purchasing a Sales CRM<\/a><\/li><li class=\"\"><a href=\"#16-small-businesses-need-more-than-just-a-sales-crm\">Small Businesses Need More Than Just a Sales CRM<\/a><\/li><li class=\"\"><a href=\"#htoc-best-sales-crms-for-small-businesses-in-2023\">Best Sales CRMs for Small Businesses [2023]<\/a><\/li><li class=\"\"><a href=\"#20-faqs\">FAQs<\/a><\/li><li class=\"\"><a href=\"#24-bottom-line\">Bottom Line<\/a><\/li><\/ul><\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"0-what-is-sales-crm-\"><strong>What is Sales CRM?<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">A Sales CRM (Customer Relationship Management) is a tool that helps helps your sales team build lasting relationship with your client. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">With the help of  this system, you can track and manage clients at every step of their <a href=\"https:\/\/kylas.io\/business-growth\/buyers-journey\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"text-decoration: underline;\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">buying journey<\/mark><\/span><\/a>, centralize sales operations and win maximum opportunities.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">From lead management to workflow automation and data analytics, a robust Sales CRM offers many different functionalities to help business owners closely monitor where the business is heading.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-sales-crm-benefits-that-small-business-owners-should-consider\">Unlocking Growth: Key Benefits of Sales CRM for Business Owners<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Sales CRM today is at the heart of every business. Recent stats suggest that 91% of companies with more than 11 employees use a CRM. This means there has to be a concrete reason why CRM is widespread.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Looking at its most basic benefits, you&#8217;ll see that sales CRM for small businesses saves time and can exponentially increase sales and return on marketing investment. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Here are the many outcomes and benefits you can derive from a Sales CRM tool  if you are looking to scale your business: <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Reduces the burden of manual admin work.<\/li>\n\n\n\n<li>Minimize errors in data collection.<\/li>\n\n\n\n<li>Reduces bad decision-making.<\/li>\n\n\n\n<li>Improves the chances of lead conversion.<\/li>\n\n\n\n<li>Improves the chances of customer retention<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">It doesn&#8217;t matter whether you want to expand your portfolio by adding new products or services, or you want to expand your business to new geographies or streamline your sales process for better productivity &#8211; a Sales CRM software can help you scale with ease.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-807d1354-1f4d-4553-8027-c2dab1cd3444\">\n\n\n<p style=\"font-size:18px\">Interested in taking your growing business to the next level with Kylas? <a href=\"https:\/\/kylas.io\/?ref=signup\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><span style=\"text-decoration: underline;\">Sign up for a free CRM<\/span><\/strong><\/a> trial to learn how our small business CRM can help you be more productive. You can even <a href=\"https:\/\/kylas.io\/?ref=demo\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><span style=\"text-decoration: underline;\">Schedule a Demo<\/span><\/strong> <\/a>to talk to our CRM experts today!<\/p>\n\n\n<\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-why-do-you-need-a-sales-crm-for-your-small-business\">Why Do You Need a Sales CRM for Your Small Business?<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-1-full-stack-feature-set-out-of-the-box\" style=\"font-size:22px\">1. Full Stack Feature Set Out-of-the-Box<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small business owners often convince themselves, \u201c<em>I have access to prime enterprise technology like spreadsheets, email, and such. I don\u2019t need to change my technology ecosystem when my current stack works fine.<\/em>\u201d <\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright is-resized\"><img class=\"img-full-mob lazy\" title=\"Full Stack Feature Set Out Of The Box\" alt=\"An assortment of educational tools\" width=\"298\" height=\"167\" data-src=\"https:\/\/kylas.io\/wp-content\/uploads\/2021\/04\/Sales-CRM-Software-is-the-Best-Thing-for-Small-Business-Growth-Inblog-1-1024x576-1.png\"><\/figure>\n<\/div>\n\n\n<p style=\"font-size:18px;line-height:1.6\">Using this technology stack, your business might achieve all defined goals, and adopting a sales CRM will only murk the water.<\/p>\n\n\n\n<p class=\"has-white-color has-text-color has-medium-font-size\">.<\/p>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">We often miss that such a varied technology stack consumes much time, binding salespersons to admin tasks more than tasks that affect the bottom line, i.e., sales. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">On the other hand, a full-stack feature set brings all data into one unified system, freeing time for the sales team to focus on sales.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-cyan-blue-color has-text-color has-medium-font-size\" id=\"4-key-sales-crm-best-features-include-\">Key Sales CRM best features include-&nbsp;<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing has-white-background-color has-background\" style=\"font-size:18px\">\n<li>Lead Management System&nbsp;&nbsp;<\/li>\n\n\n\n<li>Deals, Contacts &amp; Companies Management&nbsp;&nbsp;<\/li>\n\n\n\n<li>Data Analytics&nbsp;&nbsp;<\/li>\n\n\n\n<li>Sales Pipeline Management&nbsp;&nbsp;<\/li>\n\n\n\n<li>Collaborative Tools&nbsp;&nbsp;<\/li>\n\n\n\n<li>Customer Reports and Insights&nbsp;&nbsp;<\/li>\n\n\n\n<li>Data Management &amp; Security&nbsp;&nbsp;<\/li>\n\n\n\n<li>Cross-platform &amp; Device Usability&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-4c8e331a-e569-4ba8-9cca-65f428ae4209\">\n\n\n<p style=\"font-size:18px;line-height:1.6\"><em><strong>Features unique to&nbsp;Kylas&nbsp;<\/strong>&#8211;<\/em>&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>In-App Sales Motivational Ecosystem&nbsp;&nbsp;<\/li>\n\n\n\n<li>Collaboration Module&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-2-customization-amp-technical-assistance\" style=\"font-size:22px\">2. Customization &amp; Technical Assistance<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Organizations often rely on the CRM vendor for customizations or hire consultants to implement the same. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Both options cost extra and take significant time to implement and process audits. Small &amp; Growing Businesses cannot afford to invest as much time and resources to implement a bulky \u2018customized\u2019 CRM that may not fit their needs best.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-vivid-cyan-blue-color has-text-color\" id=\"6-customizability-can-be-broken-down-into-three-aspects\" style=\"font-size:22px\">Customizability can be broken down into three aspects.<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"htoc-1-data-fields-amp-user-control1\"><strong>1. Data Fields &amp; User Control <\/strong><\/h4>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">User control is where the account owner or system administrator can control access based on user role, allowing access to critical information like customer data and sales data analytics only to a limited few. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Data fields and entities are where the <a href=\"https:\/\/kylas.io\/sales-strategy\/stages-of-sales-pipeline\" target=\"_blank\" rel=\"noreferrer noopener\"><u>sales pipeline<\/u><\/a> is managed based on existing workflows and terminologies used to suit the business and the industry.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"htoc-2-software-integration1\"><strong>2. Software Integration<\/strong> <\/h4>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Software Integration is where the sales<a href=\"https:\/\/kylas.io\/features\/integrations\" target=\"_blank\" rel=\"noreferrer noopener\"> <span style=\"text-decoration: underline;\">CRM is integrated with technology<\/span><\/a> from a third party. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">These are software tools that you might already be using and that need to be integrated with your sales CRM software for seamless functioning- <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Email Integration ( Gmail, Outlook, Mailchimp, Netcore)<\/li>\n\n\n\n<li>Communication ( Calling  &amp; SMS: Exotel, Knowlarity, Servetel; Chat- WhatsApp, Slack; Video- Google Meet, Microsoft teams, Zoom)<\/li>\n\n\n\n<li>Accounting (Intuit, Razorpay, Quickbooks, Xero)<\/li>\n\n\n\n<li>Lead Generation ( Facebook, Google, JustDial, TradeIndia)<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"htoc-3-workflow-amp-automation\" style=\"font-size:18px\"><strong>3.<\/strong> <strong>Workflow &amp; Automation<\/strong> <\/h4>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Workflow Automation of specific processes reduces time spent on admin tasks. It improves data collation like auto-lead capture, auto-segregation by source, and one-click conversion of leads to contacts, deals, and companies.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">So, look for a sales CRM with a full-stack feature set that offers customization in all the aforementioned verticals. Other than that, saving on additional cost and time and customizability along with a full-stack feature set helps:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Provide a more effective solution to your sales team, suited to your business\u2019s process<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Improve data accuracy and sales productivity<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Use software that your sales team is used to. Ex: Google Maps <\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Prevent sunk costs w.r.t third-party investments<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Get information and data analysis from third-party systems in one place<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small business owners face <a href=\"https:\/\/kylas.io\/business-growth\/common-small-business-challenges-resolve\" target=\"_blank\" rel=\"noreferrer noopener\"><u>unique business challenges<\/u><\/a>. These challenges limit their ability to make the same choices that any enterprise can. Various CRM options in the market today cater to the need of both enterprise and growing businesses. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:18px;line-height:1.6\">Before investing in Sales CRM Software, carefully examine all the factors. Choose a solution that is designed for Small Businesses like yours and is best suited to your requirements.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-d176111e-2c2c-4b58-ac89-9969b2b56100\">\n\n\n<p style=\"font-size:19px;line-height:1.6\"><em><strong>The case with Kylas &#8211;<\/strong> <\/em>Unlike other CRMs, Kylas Sales CRM software does not need consultants to customize data fields and user control, making the platform easy to use and sustainable. Here&#8217;s a testimonial from Shibani Thakur, Owner <a href=\"https:\/\/waterapp.in\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><u>waterapp.in<\/u><\/a>.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<iframe width=\"100%\" height=\"500\" data-src=\"https:\/\/www.youtube.com\/embed\/B2gyIIEWJMc\" title=\"Kylas Customer Testimonial - CRM used in IoT Product for Water &amp; Energy Management\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" class=\"img-full-mob lazy\"><\/iframe>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">The platform ensures that all businesses get software integration and workflow automation support.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">In the coming months, we will release workflow automation and integration options, like Gmail integration, WhatsApp Business integration, and much more. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Our in-house technical team is here to help provide you with a full-stack feature set to help you scale easily.<\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-3-affordability-amp-user-limitations\" style=\"font-size:22px\">3. Affordability &amp; User Limitations<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Most sales CRM software offers confusing pricing plans with multiple variations and support options for each. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Investing in a CRM is not a minor decision, as it will be a recurring cost for any business.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Most Sales CRM tools come with a per-user cost; growing businesses must shell out increasing amounts toward the license cost as the team size increases. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">As a result, small business owners decide to restrict the number of users\/licenses, and only a few organization members can then access the tool. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">This results in a lack of collaboration as most team members don&#8217;t have access to the data and conversations on the tool.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-7a7e5e5d-a155-4347-9451-5a6124949153\">\n\n\n<p class=\"has-medium-font-size\" style=\"line-height:1.6\"><em><strong>The case with Kylas <\/strong>&#8211;<\/em> Kylas Sales CRM packages for small businesses cost <a href=\"https:\/\/kylas.io\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\"><u>INR 12,999\/month<\/u><\/a>. <\/p>\n\n\n\n<p class=\"has-medium-font-size\" style=\"line-height:1.6\">Unlike other CRMs, Kylas doesn\u2019t restrict user limits, so you pay the same no matter how many users you bring to the platform. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\" style=\"line-height:1.6\">Moreover, from a cost perspective, the more users you bring to Kylas, the more the CRM price per user becomes much more affordable.<\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"8-6-red-flags-to-spot-when-purchasing-a-sales-crm\">Red Flags to Spot When Purchasing a Sales CRM<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"536\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-1024x536.jpg\" alt=\"\" class=\"wp-image-16670\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-1024x536.jpg 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-300x157.jpg 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-768x402.jpg 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-1536x804.jpg 1536w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-2048x1072.jpg 2048w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/MicrosoftTeams-image-15-150x79.jpg 150w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Most businesses are unaware of what to look for before finalizing a CRM tool. But trust us when we say this, you need to be equally aware of what you do not need in a Sales CRM. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Here are a few red flags you should look out for when purchasing a sales CRM tool.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"9-poor-returns-on-investment-\" style=\"font-size:22px\">\ud83d\udea9Too Good To Be True Prices <\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Watch out for too-good-to-be-true pricing. Lower prices do not always mean more value!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Imagine this; after months of research, you finally shortlist a CRM. It\u2019s perfect for your use case, solves all your sales-related problems, and fits your budget nicely. However, you quickly discover that you may have to pay extra for setup, implementation, and features you didn\u2019t initially think you needed.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Small business owners often get misled when evaluating CRM features and comparing vendors. They look out for systems with more features for lesser prices without understanding the context of the business value they can offer.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">While many growing businesses relate to value for money to&nbsp;TOC (total cost of ownership), it is rather ROI that they should focus on. &nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Evaluating the Return on investment of a CRM tool&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Consider the amount you will pay to buy and maintain the CRM software. You can calculate this by adding the monthly cost of the software with its implementation, setup costs, and add-on costs (if any).&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>You must also examine how the CRM software helps you increase your revenue and profits. This could be higher sales productivity, efficiency, customer retention, etc. The reason why it is essential is that a lot of CRMs in the market are feature heavy and difficult to adopt.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Also, look for the following indicators to check the transparency of the CRM pricing:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Ask the brand to breakdown the pricing structure for you<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Ask your sales POC the right questions:<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u201cIs the offer price inclusive of GST?\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u201cHow much is the set-up cost?\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u201cDo I have to pay extra for implementation?\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u201cIs CRM training a part of my subscription plan?\u201d<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u201cWill I have to pay extra for X,Y,Z integrations?\u201d&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With an understanding of these aspects, the odds of falling prey to the wrong CRM vendors are slim.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"10-hidden-costs-\" style=\"font-size:22px\">\ud83d\udea9 No Latest Software Updates&nbsp;&nbsp;&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Reliable CRM vendors routinely update their products to eliminate bugs and add improved features. They&nbsp;roll out these updates&nbsp;to make their systems more intuitive and useful for end users. Latest updates mean that the vendor invests in innovation and is willing to go that extra mile&nbsp;to make its solution more user focused.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Growing Businesses should look for a Sales CRM with regular feature updates to ensure&nbsp;they never get out of sync with the latest version of the system. Here\u2019s what you can do to check if a CRM vendor updates the&nbsp;product frequently:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Check for roadmaps on the company website. Roadmaps will give you a clear idea about where the product is headed, and you will also get detailed insights into the past releases. Here is a link to ours to help you understand how road maps look like. &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Look for Monthly Feature Updates blogs or posts. Many CRMs offer these write-ups to give users a round-up of the latest features.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Browse through the company\u2019s social media handle to find feature update announcements.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-eb02a2bd-8d38-4a6e-86c5-3ed4c9017c21\">\n\n\n<p><strong><em>E<\/em><\/strong><em><strong>ditor\u2019s note: <\/strong>Regular feature updates do not usually mean significant changes. In fact, for a SaaS tool like a CRM, regular updates are mostly small or rather digestible&nbsp;changes that do not require much of a learning curve. <strong>&nbsp;<\/strong>&nbsp;<\/em><\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-difficulty-in-usage\" style=\"font-size:22px\">\ud83d\udea9 Difficulty in Usage&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\"><a href=\"https:\/\/financesonline.com\/crm-software-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"text-decoration: underline;\">60% of businesses<\/span><\/a>&nbsp;say their productivity improved by using a CRM platform. Then, why do<span style=\"text-decoration: underline;\"> <a href=\"https:\/\/thrivemyway.com\/crm-stats\/\" target=\"_blank\" rel=\"noreferrer noopener\">40% of salespersons<\/a><\/span> still rely on traditional methods like Excel?&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">The answer is simple. Some CRM systems are challenging to use, period. Most teams give up on CRMs&nbsp;within a few months of usage. This creates more problems for businesses as now they have to pay for a tool their teams no longer use, and their data is still scattered in different places.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">You can do the following to avoid getting into such situations:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Sign up for a free trial to understand if the product fits your business. While on trial, ensure that you use the product regularly to find where your team might face difficulties. &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Explore the product\u2019s tooltips, knowledge base, and&nbsp;videos to ensure that your team has the right resources available to resolve CRM-related queries.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Go for a detailed demo. We would suggest you have a list of features and customizations ready before you get into a product demo.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"12-lack-of-robust-customer-support-\" style=\"font-size:22px\">\ud83d\udea9Lack of Reliable Customer Support&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Growing businesses need more support than enterprises when it comes to adopting tech. A reliable Sales CRM provider will support you at every step of the way with:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Onboarding Help &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Training Help &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Quick Responses to Support Tickets&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>A dedicated Account Manager for your business&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If a CRM vendor falters at providing efficient technical and business assistance, it is a major red flag. Do the following to check the level of support a vendor offers:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Check for customer reviews&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Analyze their TAT by raising a support ticket through emails or the marketplace&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Read reviews to gauge how reliably the vendor resolves customer concerns&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-5f7d2d1d-f7b1-4aba-908c-787d981f8ab3\">\n\n\n<p><em><strong>Editor&#8217;s note<\/strong>: Also,<\/em> look out for&nbsp;CRM vendors who claim to be available for their customers all day, every day. In reality,<em> only a few CRM providers offer this. If 24\/7 support is a dealbreaker for you, have a word with your sales representative on this. &nbsp;<\/em><\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-negative-online-reputation\" style=\"font-size:22px\">\ud83d\udea9Negative Online Reputation&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">The narrative around a brand and the general perception of the product is a reliable indicator of the value it creates. If a brand has a negative reputation online, it is a big red flag!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\"><em>Why does it matter? Have you ever purchased a product online without seeing its reviews and ratings? Exactly!<\/em>&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">While a compelling backstory or a great website can offer you a great head start when selecting a CRM vendor, there are other factors that you must consider. &nbsp;From security breaches to privacy policies and software bugs, you should look out for the consensus about a product before even considering it for your final selection list. &nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>To help you get started, look for these factors:&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Negative customer reviews on tech review platforms&nbsp;like G2, Capterra, or Software Suggest. Also, see if the brand responds to negative comments and how they do it.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>No reviews online&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Negative threads about the product on Quora, Reddit, and Twitter&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Social mentions, engagement, and reach.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>No Recognition or awards&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>No case studies or customer testimonials &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Look for both positive and negative indicators, weigh them against one another and make the right choice!&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"16-small-businesses-need-more-than-just-a-sales-crm\">Small Businesses Need More Than Just a Sales CRM<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"3 Things Growing Businesses Should Consider When Choosing A CRM Vendor\" width=\"525\" height=\"295\" data-src=\"https:\/\/youtube.com\/embed\/n5uDv88kQys?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\" class=\"img-full-mob lazy\" data-gtm-yt-inspected-5=\"true\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">While all these features, customizability, and affordability are great, small business sales applications need more support to compete with the biggest and the best. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small businesses need more than sales CRM software to scale and thrive in a highly competitive market.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"17-1-the-typical-case-of-priority\" style=\"font-size:22px\">1. The Typical Case of Priority<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small business owners find their businesses at the back of the queue as CRM vendors prioritize large-ticket accounts when needing support. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">While this might make business sense for the CRM vendor, it does not augur well for small businesses. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small businesses need to be given higher priority regarding technical and business assistance. \u2018Time is money for small businesses, and they don\u2019t have either to waste.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">What small businesses need is a level playing field in terms of-<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Quick deployment time<\/li>\n\n\n\n<li>On-demand technical expertise<\/li>\n\n\n\n<li>Desired product training<\/li>\n\n\n\n<li>Required resolution of technical issues (if any)<\/li>\n\n\n\n<li>On-demand business expertise<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\" style=\"line-height:1.6\">This is the result of growing businesses getting the support they need!<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-vivid-cyan-blue-color has-text-color has-medium-font-size\"><strong><em><strong>Better customer engagement, better sales productivity, and faster business growth.<\/strong><\/em><\/strong><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-556fd444-4637-4bb2-9f9b-b52416297e52\">\n\n\n<p style=\"font-size:18px;line-height:1.6\"><strong><em>The case with&nbsp;Kylas&nbsp;&#8211;<\/em><\/strong><em>&nbsp;<\/em>As&nbsp;Kylas&nbsp;offers only one premium plan. This means that there are zero chances of choosing one customer over another. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">What this means is no matter the company size or industry, a level-playing field is provided to&nbsp;all&nbsp;small&nbsp;and growing&nbsp;businesses.&nbsp;<\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"18-2-business-expertise\" style=\"font-size:22px\">2. Business Expertise<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Small business challenges come in many shapes and sizes. And the lack of access, or affordability, to business consultants is one of the most significant factors in helping small businesses plan better. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Experienced business consultants can help with strategic and tactical planning to help reach business goals coherently based on your unique requirements, your industry, and your product\/service.<\/p>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Access to business expertise helps with-<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Bringing in industry knowledge<\/li>\n\n\n\n<li>Defining and strategizing viable approaches to reach business goals<\/li>\n\n\n\n<li>Building a culture of growth mindset<\/li>\n\n\n\n<li>Setting up proper feedback workflows to discover, order, and analyze information from customers, the sales team, and external stakeholders.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"ub-styled-box ub-notification-box\" id=\"ub-styled-box-694694b1-082c-47f9-8c62-551374a86277\">\n\n\n<p style=\"font-size:18px;line-height:1.6\"><em><strong>The case with Kylas<\/strong> &#8211; <\/em>Small businesses cannot afford to hire business consultants. Kylas growth engine offers business expertise from our in-house experts. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">They also provide industry best practices, help you understand Kylas Growth Engine, and provide a customized walkthrough and product training, leading to higher adoption and usage rates.<\/p>\n\n\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"19-3-product-implementation-amp-adoption\" style=\"font-size:22px\">3. Product Implementation &amp; Adoption<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">When switching from Excel to CRM, many businesses struggle to get their sales team to use the software. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">As Scott Edinger sets the context in this <a href=\"https:\/\/hbr.org\/2018\/12\/why-crm-projects-fail-and-how-to-make-them-more-successful\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><u>Harvard Business Review<\/u><\/a> article, \u201c<em>\u2026when I ask executives if the CRM system is helping their business to grow, the failure rate is closer to 90%.<\/em>\u201d<\/p>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">So you need to know if your business&nbsp;is ready for&nbsp;sales CRM software.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Take&nbsp;a look at the list of questions below. <\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Am I using too many software tools to run my business? Is it creating confusion for my sales team?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Does my sales team have the right mix of technology, support, and expertise to deliver at scale?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Do my sales team, and I have complete visibility into my sales operations?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Is my current sales CRM investment(s) proving its worth?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Using my current CRM investment(s), can my sales team track sales metrics in real-time to know where they excel and where they need to increase efforts?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Does my sales team have a complete and integrated view of all my customers? Do they know who the most valuable customers are?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"has-custom-letterspacing\" style=\"font-size:18px\">\n<li>Does my sales CRM software allow me to segment my contacts efficiently? Segments like Leads, Opportunities, Customers, Referrals, and Companies?<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">If you answer \u2018yes\u2019 to 3&nbsp;or more questions, your business needs a CRM.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">But how to ensure that your CRM implementation is successful? Well, a lesser-known fact is that training and onboardings are equally crucial for successful CRM adoption. Find a solution that provides robust training and support, so your team gets onboarded and starts scaling. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"htoc-best-sales-crms-for-small-businesses-in-2023\">Best Sales CRMs for Small Businesses [2023]<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-kylas-sales-crm-1-in-ease-of-use-and-support\" style=\"font-size:22px\">1. Kylas Sales CRM&nbsp; &#8211; #1 in Ease of Use and Support&nbsp; &nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"585\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/Kylas-1-1024x585.webp\" alt=\"Kylas dashboard\" class=\"wp-image-17157\" style=\"width:768px;height:439px\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Kylas-1-1024x585.webp 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Kylas-1-300x172.webp 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Kylas-1-768x439.webp 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Kylas-1-150x86.webp 150w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Kylas-1.webp 1373w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Kylas Sales CRM is the undisputed #1 choice for businesses that want a powerful, user-friendly CRM that&#8217;s backed by exceptional customer support.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With Kylas, you get a simple yet sophisticated enterprise-grade product that offers a full suite of features at a cost that small and medium-sized business can afford. From efficient lead management to sales tracking, customer communication, and performance analysis, Kylas has got you covered.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The best part? Kylas has a clear, intuitive interface that&#8217;s easy to use and understand. You won&#8217;t find any unnecessary features or bloated functionalities that slow you down. Instead, Kylas helps your team get their work done quickly and efficiently, making it the go-to CRM for businesses that actually want their sales teams to use the CRM.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>What sets Kylas Sales CRM apart is its commitment to collaboration. With unlimited users and features at a flat cost, all your departments can use CRM to their full potential. The product streamlines workflows, enhances team collaborations, and ensures that all your data is stored in one centralized location. And if you need to integrate Kylas Sales CRM with popular business apps, no problem &#8211; it&#8217;s seamless and easy.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Rated highly by critics and users alike, Kylas Sales CRM is the scalable yet affordable solution for small and medium-sized businesses that demand top-notch performance from their sales teams. Rated highly by critics and users alike, Kylas works wonderfully for small and medium-sized businesses that want a scalable yet affordable solution for their sales teams.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Pros<\/strong>&nbsp;<\/td><td><strong>Cons<\/strong>&nbsp;<\/td><\/tr><tr><td>It comes with limited marketing functionalities&nbsp;&nbsp;<\/td><td>Limited features in the free version&nbsp;<\/td><\/tr><tr><td>Easy to use&nbsp;<\/td><td>Offers onboarding and training by in-house CRM experts&nbsp;<\/td><\/tr><tr><td>Offers onboarding and training by inhouse CRM experts&nbsp;<\/td><td>&nbsp;<\/td><\/tr><tr><td>Robust Customer Support&nbsp;&nbsp;<\/td><td>&nbsp;<\/td><\/tr><tr><td>No Limits on Customization&nbsp;&nbsp;<\/td><td>&nbsp;<\/td><\/tr><tr><td>Give a free trial for 7 days\u00a0\u00a0<\/td><td>&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Pricing: Flat \u20b912,999\/ month &#8211; billed yearly&nbsp;<\/li>\n\n\n\n<li>Onboarding, training, and setup prices: \u20b925,000&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-bigin-by-zoho-1-cost-effective-solution\" style=\"font-size:22px\">2. Bigin by Zoho- #1 Cost-Effective Solution for 1-5 users<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"513\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-1024x513.webp\" alt=\"Zoho Bigin dashboard\" class=\"wp-image-17161\" style=\"width:554px;height:278px\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-1024x513.webp 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-300x150.webp 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-768x385.webp 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-1536x769.webp 1536w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-2048x1026.webp 2048w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Bigin-Dashboards-1-150x75.webp 150w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Bigin is an all-new sales CRM by Zoho that is geared toward small and mid-sized businesses. You can think of it as the \u201cLittle Brother\u201d to Zoho CRM, with simplicity and functionality as its biggest pro. The product focuses on mobile phones and broadly offers features that small organizations need.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If you want to move away from traditional spreadsheets and do not want a complex CRM for your team, you should go for Bigin. It is perfect for businesses&nbsp;that have simple sales processes and limited budgets. However, if you have more complex needs or plans for growth, Bigin might not be the best option for you in the market. That\u2019s because it does lack some of the most crucial features like automated lead routing and report customization.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>In addition, Bigin may work just fine for businesses with 1-5 users; for anything more than this, your costs will keep rising. So, if you have plans to scale, you may either have to buy more licenses or migrate to a more advanced CRM solution down the line.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Pros&nbsp;<\/td><td>Cons&nbsp;<\/td><\/tr><tr><td>Beginner-level CRM for small businesses moving towards tech adoption&nbsp;<\/td><td>Limited features &amp; functionalities&nbsp;<\/td><\/tr><tr><td>Affordable pricing for small teams&nbsp;<\/td><td>Per user charges which limits your team\u2019s growth&nbsp;<\/td><\/tr><tr><td>Ease of use&nbsp;<\/td><td>No CRM training offered&nbsp;<\/td><\/tr><tr><td>Includes basic CRM features like workflow automation and pipeline management&nbsp;<\/td><td>Eliminates vital CRM features like sales forecasting and lead qualification&nbsp;&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Pricing: \u20b9400\/user\/month\/billed yearly for Express Plan OR \u20b9720\/user\/month\/billed yearly for Premier Plan&nbsp;<\/li>\n\n\n\n<li>Onboarding prices: Approx. \u20b941,000\/-&nbsp;<\/li>\n\n\n\n<li>No in-house CRM training&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-3-pipedrive-crm-best-deal-driven-crm\" style=\"font-size:22px\">3. Pipedrive CRM \u2013 Best deal-driven CRM&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"576\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/Pipedrive-1-1024x576.webp\" alt=\"Pipedrive dashboard\" class=\"wp-image-17164\" style=\"width:768px;height:432px\" title=\"Pipedrive dashboard\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1-1024x576.webp 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1-300x169.webp 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1-768x432.webp 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1-1536x864.webp 1536w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1-150x84.webp 150w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Pipedrive-1.webp 1920w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Pipedrive is a sales-focused CRM that caters to both enterprises and small businesses. It stands out because of its simple UI, robust tools, and easy integration. The product helps sales teams and business owners to visualize the sales process from start to finish.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Pipedrive assists both the sales and marketing teams, and this deal-driven CRM platform has 4 different pricing tiers to accommodate businesses of all sizes. Of these plans, the essential and advanced are the ones that growing business owners mostly use.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Pipedrive\u2019s system is relatively straightforward, and you can get it up and running quickly without expert help.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>As far as the pricing is concerned, Pipedrive charges businesses on the number of users&#8217; licenses. For every user you add, you must pay an additional fee every month. Not only this, but you get lesser features and capabilities if you go for their lower-tier plans. &nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>While Pipedrive\u2019s rich feature set is a plus for departments across the value chain, it is also responsible for making the interface a little too complicated for first-time CRM users. Plus, it won\u2019t be wrong to say that the software comes with&nbsp;a learning curve that can throw CRM novices off track with their usage. Your time will require&nbsp;time and training to familiarize them with the system. If not implemented correctly, productivity will take a hit, eventually affecting your sales.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Pros&nbsp;<\/td><td>Cons&nbsp;<\/td><\/tr><tr><td>Marketing &amp; sales automation in one platform.&nbsp;<\/td><td>Too many features make the software complicated for growing businesses&nbsp;<\/td><\/tr><tr><td>Varied pricing plans to cater to growing businesses and enterprises&nbsp;<\/td><td>Per-user charges for all plans&nbsp;<\/td><\/tr><tr><td>Lower pricing plans are affordable for small businesses and teams&nbsp;<\/td><td>Several features are eliminated in lower prices plans&nbsp;<\/td><\/tr><tr><td>Includes CRM features like lead and deal management for its average-priced plan&nbsp;<\/td><td>Reserves features like custom reports, custom fields etc. for high-priced plans&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul>\n<li>Pricing: Ranges from \u20b9815\/user\/month\/billed yearly to \u20b94,932\/user\/month\/billed yearly&nbsp;<\/li>\n\n\n\n<li>Onboarding prices: Ranges from \u20b91.77 Lac to \u20b911.73 Lac (depending on the plan)&nbsp;<\/li>\n\n\n\n<li>No in-house CRM training&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-leadsquared\" style=\"font-size:22px\">4. Leadsquared&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"578\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue-1024x578.webp\" alt=\"Leadsquared dashboard\" class=\"wp-image-17177\" style=\"width:768px;height:434px\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue-1024x578.webp 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue-300x169.webp 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue-768x433.webp 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue-150x85.webp 150w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/Business-Dashboard-revenue.webp 1377w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Leadsquared is an advanced productivity suite that offers various functionalities. Growing businesses can significantly benefit from their integrated marketing, sales, and service capabilities.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>LeadSquared offers a range of features that can help small businesses attract, engage, and convert more leads into customers, including lead management, email marketing, landing pages, and analytics. The software also allows businesses to automate many of their sales and marketing processes, which can be particularly beneficial for small businesses with limited resources and who want to streamline their operations as much as possible.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>While LeadSquared is a fantastic tool that works excellently across industries, it has its downsides, especially in cost, customization options, and learning curve. &nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>It can be relatively expensive compared to other CRM solutions on the market, particularly for small businesses that require customizations, advanced features or a large&nbsp;number of users. For small businesses with limited budgets, this can be a significant obstacle.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Additionally, despite its user-friendliness, with Leadsquared you will require&nbsp;some training and time to get fully up to speed. For small businesses with limited IT or tech support staff, this can be a significant challenge. &nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Pros&nbsp;<\/td><td>Cons&nbsp;<\/td><\/tr><tr><td>Varied pricing plans to cater to growing businesses and enterprises&nbsp;<\/td><td>Per-user charges for all plans&nbsp;<\/td><\/tr><tr><td>Lower prices plans are affordable for small teams&nbsp;<\/td><td>Several features are eliminated in lower prices plans&nbsp;<\/td><\/tr><tr><td>Includes basic features like lead and deal management for its average-priced plan&nbsp;<\/td><td>Reserves crucial features like pipeline customization, workflow automation etc. for high-priced plans&nbsp;<\/td><\/tr><tr><td>Many of the features and functionalities are quite easy to use.&nbsp;<\/td><td>Training and Onboarding is not done by the in-house team.&nbsp;&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul>\n<li>Pricing (for Sales CRM): Ranges from \u20b91250\/user\/month\/billed yearly to \u20b95000\/user\/month\/billed yearly&nbsp;<\/li>\n\n\n\n<li>Onboarding prices: This varies and is usually 50k and above. &nbsp;<\/li>\n\n\n\n<li>No in-house CRM training&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-hubspot\" style=\"font-size:22px\">5. Hubspot &#8211; Most Affordable for Small Teams&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"607\" src=\"https:\/\/kylas.io\/wp-content\/uploads\/2023\/04\/HubSPOT-1-1024x607.webp\" alt=\"Hubspot dashboard\" class=\"wp-image-17176\" style=\"width:768px;height:455px\" srcset=\"https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-1024x607.webp 1024w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-300x178.webp 300w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-768x456.webp 768w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-1536x911.webp 1536w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-2048x1215.webp 2048w, https:\/\/kylas.io\/en\/wp-content\/uploads\/2023\/04\/HubSPOT-1-150x89.webp 150w\" sizes=\"(max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hubspot has something for all your customer-facing departments- right from sales to customer support. Through this single platform, businesses can optimize multiple facets of their daily operations.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p>This expansive feature set is made available at premium pricing, which makes Hubspot an expensive investment. Its lower-priced plan also costs more than the average CRM tool. The per-user pricing makes these costly plans even more demanding in terms of budget. The software caters to small and large businesses by offering different pricing plans. However, a lot of Hubspot\u2019s robust features are reserved only for its higher-priced plans.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Hubspot\u2019s biggest advantage- that it is a unified platform for multiple solutions, is a disadvantage in terms of interface simplicity. Small businesses often lack the resources to arrange specialized CRM training for their teams. They need a solution that is easy to understand and use, and Hubspot will fall short in this respect.&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Pros&nbsp;<\/td><td>Cons&nbsp;<\/td><\/tr><tr><td>Robust feature set for marketing &amp; sales automation&nbsp;<\/td><td>Excessive features make the software complicated for growing businesses&nbsp;<\/td><\/tr><tr><td>Varied pricing plans to cater to growing businesses and enterprises&nbsp;<\/td><td>Per-user charges for all plans&nbsp;<\/td><\/tr><tr><td>Lower prices plans are affordable for small teams&nbsp;<\/td><td>Several features are eliminated in lower prices plans&nbsp;<\/td><\/tr><tr><td>Includes basic features like lead and contact management for its average-priced plan&nbsp;<\/td><td>Reserves crucial features like lead qualification, CRM customization etc. for high-priced plans&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<ul>\n<li>Pricing (for Sales CRM): \u20b937,000\/month\/billed yearly for 5 users OR \u20b998,000\/month\/billed yearly for 10 users&nbsp;<\/li>\n\n\n\n<li>Onboarding prices: Ranges from \u20b982,000 to \u20b92.47 Lac (depending on the plan)&nbsp;<\/li>\n\n\n\n<li>No in-house CRM training&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"20-faqs\">FAQs<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"21-1-what-are-the-different-types-of-crm-software-\" style=\"font-size:22px\">1. <strong>What are the different types of CRM software?&nbsp;<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">A CRM tool manages and tracks every customer interaction with your brand. It optimizes every part of your business, such as lead management, workflows, integrations with 3rd party tools, etc., to make your operations more efficient and productive. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Here are the different types of CRMs that are available:&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Operational CRM: Streamlines your business operations and automates marketing and sales efforts.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Analytical CRM: Leverages the gathered data and information and helps businesses make informed decisions. &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Collaborative CRM: Drive up the productivity of your teams by enabling&nbsp;them to coordinate, give updates to each other, and share information in real-time. &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Campaign Management CRMs:&nbsp;Help you run, track and optimize your marketing and sales campaigns. It collates data and offers insights that can help optimize your campaigns.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Strategic CRM: Helps you strategize and plan long-term customer interactions based on data insights. &nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Read about the different kinds of CRMs in detail <a href=\"https:\/\/kylas.io\/crm-basics\/introduction-to-crm\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"22-2-who-uses-a-sales-crm-\" style=\"font-size:22px\">2. <strong>Who Uses a Sales CRM?&nbsp;<\/strong><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Any business with a sales team can use a sales CRM. However, little do people know that different business departments can use this tool to solve their use cases.&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"htoc-here-how\">Here how:&nbsp;&nbsp;<\/h4>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>A Sales CRM helps business owners get clarity on their business health. They can get a complete download of their revenues, see how clients are progressing through the pipeline, monitor the performance of each team, and track where their business is heading. <\/li>\n\n\n\n<li>Data-backed decisions like expansion, hiring, performance reviews, etc., also become easier for businesses with a Sales CRM.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Sales managers or leaders can use CRM to stay updated on the sales target achieved. They can easily monitor the work done by their team members and track their performance.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Sales teams can manage their day-to-day operations effectively with the help of a Sales CRM. They can identify and add new leads easily and quickly and categorize them accurately with this tool. It helps them have more clarity on their pipeline, track every client interaction, and stay on top of their follow-ups and tasks. In addition, a sales CRM helps automate various processes that reduce or even cut down on time-consuming tasks and actions.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Your Field Sales team can use sales CRM to access essential data and documents, update their task and track every meeting on the go.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>A Sales CRM also helps the marketing team to get deeper insights into the campaign-generated leads. This not only helps them get complete of their target audience but also enables them to optimize the campaigns to target likely conversions.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Marketing teams can also use CRM data to create and nurture audience segments with personalized and targeted communications.&nbsp;&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>CRM helps finance teams by giving them visibility into revenue. With a CRM, they can manage budget variances, generate more precise business forecasts, and manage budgets easily and more effectively.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"23-3-why-shouldn%E2%80%99t-i-use-spreadsheets-to-manage-my-sales-process-\" style=\"font-size:22px\">3. Why Shouldn\u2019t I Use Spreadsheets to Manage My Sales Process?&nbsp;<\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Excel sheets are all good until you have a few hundred entries and a small team working on them. But the trouble starts as your business grows, customer data increases, and more people are added to your team. Chaos and confusion follow.&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Here is how CRMs are better than Spreadsheet when it comes to sales process management:&nbsp;&nbsp;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Unlike in Excel, you do not have to enter data manually into a CRM. Manual data entry is time-consuming and can be prone to inaccuracies and errors.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Spreadsheets are not tamper-proof and can be misplaced.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Analytics and reports are not created automatically in Excel. Hence it wastes a lot of your team\u2019s time and bandwidth.&nbsp;&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Multiple users can\u2019t access one Excel sheet simultaneously unless it\u2019s uploaded on google drive, making it hard to collaborate.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Every task, e.g., sending emails and following up with customers and prospects, must be done manually.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"font-size:18px\">\n<li>Finding the correct information at the right time in Excel isn&#8217;t easy. Data is usually fragmented, and it takes time to dig up the history and previous communication with a prospect\/client, leading to an unsteady flow of communication with them.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\">Read this blog to understand why you need to <a href=\"https:\/\/kylas.io\/sales-crm\/crm-excel\" target=\"_blank\" rel=\"noreferrer noopener\">switch to CRM<\/a>!&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"htoc-3-what-is-crm-in-sales\" style=\"text-transform:capitalize\">4. What is CRM in sales? <\/h3>\n\n\n\n<p>While to many, CRM is a strategy that helps manage and maintain customer relationships, in sales, it refers to a system or software that helps businesses manage and nurture their relationships with customers and prospects. It enables companies to store, organize, and analyze customer data, interactions, and behaviors throughout the sales process.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>In simpler terms, &#8220;CRM&#8221; encompasses the broader concept of managing customer relationships across various functions and departments within a business. On the other hand, &#8220;CRM in sales&#8221; refers specifically to the use of CRM systems and practices within the sales department. You can say that CRM in sales or CRM tool is a subset of CRM, focusing specifically on managing customer relationships and sales-related activities to optimize sales processes and drive revenue growth.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"24-bottom-line\">Bottom Line<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">Sales CRM is essential for growing businesses. It streamlines sales processes, enhances customer engagement, and drives revenue growth. <\/p>\n\n\n\n<p style=\"font-size:18px;line-height:1.6\">With centralized data, informed decision-making, and improved collaboration, growing businesses gain a competitive edge, optimize sales, and cultivate long-term success. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:18px\"><em>To know more, check out our blog on \u2018<a href=\"https:\/\/kylas.io\/sales-effectiveness\/choose-best-sales-crm-software-small-business\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>How to Select the Right CRM for Your Business<\/u><\/a>.&#8217;<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Small businesses need a sales CRM software to enable their sales team to sell more. 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